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CANON CANADA UNVEILS FOUR NEW ADDITIONS TO AWARD-WINNING POWERSHOT DIGITAL CAMERA LINEUP Canon Canada Inc., a leader in digital imaging, today announced the addition of four new PowerShot Digital cameras, the PowerShot SX210 IS, PowerShot SD3500 IS, PowerShot SD1400 IS and PowerShot SD1300 IS, offering today’s photographer a compelling blend of cutting-edge photo capture technology and superior styling. The new PowerShot cameras offer increased shooting flexibility in a number of settings through advancements to the Smart Auto mode while offering greater photo personalization and enhanced creativity with new Scene Modes and Image effects. The addition of Fish-eye and Miniature Effect modes help photographers add a creative element or lend a humorous look and feel when capturing images of their favorite household pet or landscape scene.
From untimely blinks and awkward smirks to hard to shoot back-lit situations, the compact PowerShot SX210 IS, PowerShot SD3500 IS and PowerShot SD1400 IS cameras offer a variety of technologies to secure the best pictures under the most challenging conditions. In addition to the Face Detection self- timer, the new Smart Shutter scene mode now has Smile and Wink self-timers where the camera looks for a wink or smile which will act as the trigger and release the camera’s shutter. The advances to Canon’s Smart Auto mode increases the number of shooting scenarios where each PowerShot camera can automatically adjust to different lighting or movement levels to obtain the best image possible. In addition, Canon’s Smart FE (Flash Exposure) function improves image quality by automatically adding the optimum level of flash illumination, aperture, ISO and shutter speed while the Low Light Mode features a wide ISO range (up to 6400), allowing more light to be captured creating sharper more vivid images and further enhancing the overall quality. “The new Canon PowerShot Digital cameras are designed for consumers seeking a blend of eye-catching PowerShot SX210 IS is scheduled to be available in late March for an estimated retail price of $429.99. Canon PowerShot Digital Camera: The Canon PowerShot SD3500 IS represents a significant milestone in the evolution of the ELPH series through the combination of superior image capture functionality and Canon’s touch screen technology. The camera’s large 8.9-centimetre (3.5-inch) wide LCD touch screen enables intuitive operation as users can customize their photo settings by simply dragging icons to their preferred on-screen location, then utilizing “tap” operations to switch between images during playback. A 24mm ultra-wide angle lens with 5x Optical Zoom gets more in your shot, like that family vacation at the Grand Canyon or the Empire State Building while Optical Image Stabilization ensure blur free images at full telephoto. The 14.1-Megapixel resolution delivers stunning images and the HD quality video further adds to the overall allure of this new PowerShot Digital camera. Available in three elegant colour variations, black, silver and pink, the PowerShot SD3500 IS is also compatible with Eye-Fi memory cards for wireless transfer of video and photo files to PCs1. The PowerShot SD3500 IS is scheduled to be available in late February for an estimated retail price of $379.99. Canon PowerShot SD1400 IS Digital Camera: The Canon PowerShot SD1400 IS is the ideal choice for the on-the-go, spontaneous photographer seeking outstanding performance in a super-slim camera. Measuring less than two and a half centimetres (one inch) in thickness, the sleek EC284 features a 28mm wide-angle lens with 4x Optical Zoom lens and Optical Image Stabilization and 14.1-Megapixel resolution for outstanding photo and HD video quality. Available in four vibrant colour variations, pink, orange, silver and black, the PowerShot SD1400 IS is scheduled to be available in late February for an estimated retail price of $299.99. Canon PowerShot SD1300 IS Digital Camera: The Canon PowerShot SD1300 IS delivers outstanding value for the consumer seeking a stylish, highly functional digital camera. The PowerShot SD1300 IS features a 28mm wide angle lens with 4x Optical Zoom lens and Optical Image Stabilization, 12.1-Megapixel resolution, and enlarged 6.9-centimetre (2.7– inch) PureColor System LCD screen offering superior visibility. Available in five colour variations, silver, pink, green, blue and brown, the PowerShot SD1300 IS is scheduled to be available in late February for an estimated retail price of $249.99.
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