Canon Speedlite 470EX-AI On Camera Flash

(Save: $160.00)

Mfr SKU: 1957C002AA

  • Auto Intelligent Bounce Head
  • Compatible with Canon E-TTL / E-TTL II
  • Guide Number: 154′ at ISO 100 and 105mm
  • Zoom Range: 24-105mm (14mm with Panel)
  • Tilts Upward 120°, +/- 180° Rotation
  • AI.B Full-Auto and AI.B Semi-Auto Modes
  • Optical Receiver Mode

In stock

Conquer flash photography with the help from Canon.  Introducing the all-new Canon Speedlite 470EX-AI is engineered to change the way you think about flash photography. As the world’s first flash with an AI Bounce function (Auto Intelligent)*, the Speedlite 470EX-AI is equipped to detect the distance to your subject as well as the ceiling in order to calculate the ideal angle for the flash to achieve desired results, automatically. That’s right, the flash head swivels in multiple directions to formulate the ideal bounce flash angle while you simply watch it work. The Speedlite 470EX-AI can even maintain defined exposure and bounce angles when you’re alternating between horizontal and vertical compositions. In addition, it boasts a powerful maximum guide number of 47 (154 ft./47m) at ISO 100, a zooming flash head and numerous features for versatile and powerful flash photography.

  • By automatically taking measurements of the room in conjunction with the set focus distance, Auto Intelligent Bounce (AI.B) automatically tilts and rotates the flash head in order to bounce the light and produce a diffuse and even quality of light
  • AI.B full-auto mode automatically adjusts the flash angle and rotation by measuring the distance to the closest wall or ceiling along with the subject distance. AI.B semi-auto mode allows you to set the bounce angle yourself and then will automatically rotate the flash head as the camera is moved or the shooting orientation is changed
  • Guide number of 154′ at 105mm and ISO 100
  • Flash head offers 0 to 120° of tilt along with +/-180° of rotation for full bounce flash capabilities
  • Zoom head range of 24-105mm and a wide panel can be slid into place for coverage up to 14mm
  • Exposure compensation of ±3 EV in 1/3 or 1/2 step increments
  • Optical receiver mode for off-camera triggering
  • LCD panel on rear for viewing and changing settings
  • AF assist beam benefits focusing performance in low light
  • Accepts four AA batteries as its power source
  • Metal locking foot


Guide No.

154.2′ (47 m) ISO100 at 105 mm Position

Exposure Control


Angle of Coverage

Not Specified by Manufacturer


Not Specified by Manufacturer

Bounce Head

0 to +120°

Swivel Head



14 – 105 mm (Full Frame)

Distance Range

Not Specified by Manufacturer

Zoom Head

Full Frame: 24 – 105 mm

Off-Camera Terminal


Recycle Time

Not Specified by Manufacturer

Flash Duration

Not Specified by Manufacturer

Flash-Ready Indicator



-3 EV to +3 EV (in 1/3 and 1/2 EV steps)

Wireless Operation

Not Specified by Manufacturer

Power Source

4x AA Alkaline, Rechargeable NiMH Batteries

Dimensions (W x H x D)

2.9 x 5.1 x 4.1″ / 73.7 x 129.5 x 104.1 mm


13.6 oz / 386 g


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